eCommerce website software designed to integrate with ERP software from Website Pipeline.

About Website Pipeline

At an ever increasing pace business is moving to the Internet and it is being driven by your customers’ expectations and demands. In addition, companies are finding that a strong web presence allows them to increase their customer base as well as increase sales through their current customers. Often this can be done at a lower cost because of efficiencies that can be built into the process of taking orders on the web and automatically bringing those orders into your in-house order fulfillment process. To capture these benefits you need a highly functional website that allows your customers to:

  • Browse, search for, find products
  • Place orders
  • Check Order Status
  • View invoices
  • Track shipments
  • Update account information
  • See their unique information

To complete the process, your site should integrate with your ERP financial software package. An ERP ecommerce website integrated with your ERP financial software is ready 24/7, 365 days a year to take orders and service your customers’ needs. Currently, Website Pipeline sites integrate with:

  • Sage 100 ERP (Formerly Sage MAS 90/200)
  • Sage 300 ERP (Formerly Sage Accpac ERP)
  • Sage 500 ERP (Formerly Sage MAS 500/200)
  • Microsoft Dynamics GP

There are several important benefits to be gained from integrating your B2B/B2C ecommerce website with your ERP software:

  • Website is available 24/7
  • Easier data access for your customers
  • Reduction in Order Entry Errors
  • Better utilization of employee time

Website is available 24/7 - The ERP ecommerce website is available and accessible by your customers 24/7, your customers can place orders at their convenience. The website can take orders even when your ERP system is offline. The orders are simply queued up and synced back to the ERP when the connection is re-established. There is no need to miss an order or inconvenience your customers.

Easier data access for your customers - You can give your customers access to a great deal of valuable information 24/7. Accessing this information online allows your customers to see it when they need it without having to contact you to find it for them. With a full bi-directional integration the information can include order history, invoice history, shipment tracking, username and password management, and re-order capabilities.

Reduction in Order Entry Errors - Manual re-keying of data is a major source of problems for a business. It can lead to increased employee costs to find and fix the problems, to angry customers, and potentially to losing business. Therefore, anything that can be done to eliminate manual re-keying is incredibly valuable. By integrating your website with your ERP you can eliminate the manual re-keying of data. The orders placed on the website are automatically transferred into your ERP in the proper format and with the correct information available for your in-house order process.

Better utilization of employee time - Allows your employees to focus on growing the business, increasing sales, and customer relationship building instead of manually re-keying data, chasing order information for customers, or answering questions that could be better answered on the website. With real time data synching between the eCommerce website and your ERP; you, your bottom line, and your customers will appreciate the benefits.

Once you have a B2B or B2C website built on the websitepipeline system it is very straightforward to integrate it with your ERP software. The graphic below details the data transfer process and the possible types of data that can be transferred. The exact data transferred will depend on the options that you choose to have in your website.

This process provides close to real time data synching between the website and your ERP. After the initial synching of the data between the website and the ERP company file, the amount of data transferred at any one time is usually very small since only changes are synched. Therefore, most companies’ internet connections can handle the load without any modifications or need for additional bandwidth. Typically, you will not need additional equipment to integrate your ERP software with the website.

Product Overview

User Reviews of Website Pipeline

Submitted on August 23rd, 2019 by Calico

The software is a joke. It is hokey, with very little support. Small changes have to be made through website pipeline for a price. Basically the costs will never end, even if you have competent in house do it yourself people. Doing simple things on the back end, adding alt tags, meta, headings, turn into expensive, over the top expensive projects that would take 5 minutes on any other platform.

The Good…


The Bad…

Not user friendly, not built for SEO, not built to be self sufficient, you have to rely on Website Pipeline forever, even other companies can’t understand their software.