A donor management and fundraising CRM software.

About Salsa CRM

Salsa CRM is a fundraising software for nonprofits that provides donor management, digital marketing, online fundraising, online advocacy, and peer to peer fundraising. The online marketing platform is a fully-integrated software-as-a-service that helps your organization or political campaign to grow, engage and cultivate a base of support online. Ignite action and fuel change for your mission with everything you need at your fingertips.

Salsa is a quick-to-implement and easy-to-use platform that helps nonprofits and political campaigns of all sizes to fundraise, advocate, communicate and organize online. With Salsa, you can reach new supporters, inspire them to action and develop long-term relationships to affect change.

Video Overview

Features of Salsa CRM

  • Donor Profiles
  • Donation Tracking
  • Direct Mail Fundraising
  • Reporting
  • Membership Management
  • Donor Cultivation
  • Grant Management

Digital Marketing

  • Visual email designer and built-in templates allow you to create customized and engaging messages
  • Automated email series ensure the right messages are delivered to the right people at the right time
  • Social media management tools keep your messaging organized across all platforms
  • Digital marketing reports provide detail on everything from email open rates to social media engagement levels
  • Broadcast text messages increase engagement with specific groups of supporters

Online Fundraising

  • Visual form designer and built-in templates allow you to create beautiful, customized fundraising forms
  • Machine learning and formula-driven smart ask arrays optimize fundraising
  • Integrated payment processing ensures a secure method for collecting donations
  • Boost New Supporter Acquisition with Text to Initiate

Multi-Channel Advocacy

  • Online petitions and targeted actions to engage your supporters
  • Automated advocacy campaigns, including click-to-call options, give your supporters a simple way to contact legislators and help spread your message
  • Updated federal, state, and local target lists are provided - and customized target lists allow for non-legislative targets
  • Automated Regulatory Commenting at Regulations.gov

Peer to Peer Fundraising

  • Full P2P event management
  • Beautiful, customizable team pages
  • Targeted donor communications
  • Coaching and fundraiser communications
  • Evergreen, DIY, digital, and in-person events!

Integrations with Salsa CRM

Salsa’s SmartEngagment Technology has all the nonprofit tools you need, all in one place. They also integrate with:

  • Double the Donation
  • WealthEngine
  • DonorSearch

Product Overview

  • Developer Salsa Labs, Inc.
  • Type Fundraising Software
  • Client OS Web
  • Deployment Cloud Hosted

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User Reviews of Salsa CRM

Submitted on January 18th, 2022 by Dave Kim

Implementing Salsa’s Dynamic and Smart Ask Arrays led to more high-level gifts during our end-of-year campaign.

Submitted on January 18th, 2022 by Daryl Hedding

When crisis strikes and lives are at stake you need to act quickly. Salsa’s donation forms work really well. They’re as easy as possible to work with and they just look right. That allows us to be nimble and get the word out for immediate impact.

Submitted on January 18th, 2022 by Jonathon Perloe

We feel like we’re able to do everything we need to do within the software. It’s intuitive, and the technical support is excellent. They answered all our questions and held our hand through the transition from Salsa Classic. CAGV is really pleased with Salsa.

Submitted on January 18th, 2022 by Mike Weiner

Salsa allows us to engage with our people’s people - those who haven’t heard of our organization yet but who connect with us through our supporters. All their information is captured in our CRM and we can follow up with them for years to come.