A unified nonprofit donor management and CRM platform

About EveryAction Platform

The EveryAction Platform is a powerful nonprofit software designed to raise more money and do more good for NPOs of all shapes and sizes. This is the only modern platform spanning fundraising, digital, and organizing needs of nonprofits. Consolidate data on a unified nonprofit CRM to make your work more efficient and effective.

The core of EveryAction’s unified CRM lies in powerful segmentation based on any data points and complete contact history, so that you can pull precise audiences and send personalized, compelling communication. The platform is purpose built to empower NPOs to work smarter, not harder, by making it simple to optimize and personalize communication across all channels, so that you can raise more money.

The platform four major areas of focus:

  • Donor development
  • Digital reporting and marketing
  • Volunteers and organizing
  • Platform and services

A platform designed to optimize interactions and improve outcomes, while making nonprofits more efficient and effective. Raise more money and do more good with EveryAction.

Video Overview

Platform Features

  • Development and donor management: Manage major gifts, membership, grants, planned giving, and more in a unified system for holistic reporting and seamless donor contact in all channels.
  • Digital fundraising: Create mobile-optimized donation pages, built for one-click giving, sustainer conversion, and secondary ask sequencing. Easily build beautiful emails with the Drag & Drop editor, and run mobile messaging outreach from the same platform.
  • Multi-channel marketing and fundraising: Execute and track all direct response campaigns from a single platform, including Direct Mail, Telemarketing, Email, Digital Ads, and Mobile Messaging.
  • Event and volunteer management: Manage fundraising and volunteer events from start to finish, including registration forms, network promotion, ticket levels, mobile check-in, integrated fundraising forms, and automated reminder and follow-up communication.
  • Advocacy and organizing: Harness grassroots support both online and offline with industry-leading digital advocacy solutions alongside trusted organizing tools for canvassing, phonebanking, and more.
  • Workflow automation: Send the right messages at the right time, without extra staff effort and resources. Automate multi-channel outreach and trigger data updates in your CRM based on responses to increase your impact.
  • Digital marketing: Run efficient and optimized email, digital advertising, and SMS campaigns.
  • Predictive analytics: Uncover hidden revenue in your database, streamline fundraising, and maximize ROI with predictive donor modeling.

Built by nonprofit fundraisers based on the solutions they wished they had, EveryAction is designed to help you increase your impact without increasing your workload. Other specific features to make this possible include:

Donor Development

Raise more money in less time with nonprofit Development solutions designed for today’s donors.

  • Major gifts
  • Grants management
  • Direct response
  • Fundraising event management
  • Fundraising reporting
  • Predictive analytics
  • Membership management
  • Planned giving
  • Fundraising automation

Digital and Marketing

Boost your nonprofit’s digital marketing efforts by running optimized, targeted, multi-channel digital campaigns that drive results and increase fundraising.

Volunteers and Organizing

Recruit and mobilize volunteers, cultivate relationships to increase engagement, manage events, and easily evaluate program metrics.

  • Volunteer management
  • Event management
  • Voter contact
  • Phonebanking
  • Canvassing

Industries Served

All sorts of nonprofit organizations benefit from using EveryAction:

  • Social justice and advocacy
  • Community improvement and service
  • Labor unions
  • PAC compliance
  • Animal rights and welfare
  • Environment and conservation
  • Healthcare
  • Education
  • Arts and culture
  • Housing and human services

From grassroots startups to mid-size and enterprise level organizations, EveryAction serves causes of every shape and size.

Product Overview

User Reviews of EveryAction Platform

Submitted on January 31st, 2022 by an EveryAction Platform user from Covenant House

Our high touch team began making thank you calls to their donors at 8:45am [the day after Giving Tuesday]—we’ve never before been able to have the information needed to mobilize our team so accessible, so quickly.?

Submitted on January 31st, 2022 by an EveryAction Platform user from National Patient Advocate Foundation

The most important improvement for us has been the uniquely easy way that EveryAction helps us track and analyze our volunteer engagement.

Submitted on January 3rd, 2022 by Selena Tran from National Women's Law Center

The usability of EveryAction in general has been really great for us. We’re able to work faster and more efficiently. Before moving to EveryAction, it would take hours to get things out.

Submitted on January 3rd, 2022 by an EveryAction Platform user from National Audubon Society

With EveryAction, the fact that a person’s whole story with our organization online can be put together and tracked in one simple place, and then allows us to deliver to that person the Audubon experience that’s best for them… that’s really powerful, and that’s what we want to be able to do.

Submitted on January 3rd, 2022 by Sharon Damelio from WhyHunger

EveryAction is the first donor CRM company I’ve ever used that felt like partners in the work—partnership of people who really understand not just what the functionality is for, but why it matters. Their focus is on our mission, who we are and what the money we raised is really for, and why people are choosing to give it. Everything we talk about and do together has a shared sense of mission and purpose that I haven’t found anywhere else.