A cloud-based financial department software for spreadsheets and dashboards.

About fuelfinance

Fuel is a financial department in the cloud for startups, especially ecommerce. They provide accounting, financial reporting, analysis, unit economics, projections, market analysis, and more to help business owners make good decisions.

They combine a proprietary financial tech platform with finance and accounting professionals who analyze clients’ data and offer insights.

Video Overview

fuelfinance Features

  • Financial reports done right and fast–monthly Cash Flow, P&L, Balance Sheet
  • Financial planning–budgeting for the next 6-12-18 months with a diapason of what may happen and what is likely to happen
  • Plan-fact analysis–a monthly process that improves both how the organization is run and the precision of future planning
  • Unit economics–per every customer–how much are we making/losing (and when, and why)

Financial Statements

  • Profit and Loss (also known as P&L)
  • Cash Flow
  • Balance Sheet

Monthly Updates

  • Integrate with existing reports and departments
  • We suggest new flows and metrics where needed
  • Your regular management process now feeds information into financial reports and forecasts


  • Depending on your business model, we use best practices and recommend which KPIs you should be focused on
  • Fully customizable and tailored for you by your dedicated manager

Unit economics

  • Shows how your lifetime value (LTV) compares with your customer acquisition cost (CAC)
  • Allows for correct sales and marketing planning on daily- or per-campaign- basis
  • Creates a framework to highlight non-obvious expenses that scale with userbase growth

Financial projections/planning

  • Based on your historical data and future plans, we build two versions of forecast which show the band of future possibilities
  • We update this forecast monthly/weekly

fuelfinance Pricing

The cost of fuelfinance starts at $999/install/month. There is no free trial available. There is no free version available.

Product Overview

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