AGORA Events Manager

A multi-module management system designed by BGE Enterprises for accounting/legal/professional and associations companies.

About AGORA Events Manager

AGORA Events Manager was designed from the ground up to facilitate the process of planning, managing and executing successful tradeshows, seminars, symposiums and various other events. AGORA Events Manager streamlines the entire event management process by organizing, tracking and managing detailed activity, exhibitor, attendee, vendor, resource, personnel, marketing and financial information. Because AGORA Events Manager integrates seamlessly with Microsoft Great Plains, organizations can leverage a single solution for all of their financial and event management needs.

Financial Management & Reporting

From entering orders to generating invoices … all of your financial processes can be streamlined using AGORA and Microsoft Great Plains Business Solutions. All front office activities are managed by AGORA and all back office accounting information is stored directly within your Microsoft Great Plains Business Solution.

Within the Accounts Payable portion of Microsoft Great Plains, you can link expenses to specific activities or events. Using the budgeting feature you can easily track estimated vs. actual expenses to track the cost of each and every event or activity within the system.

AGORA generates invoices and processes them on the fly using Microsoft Great Plains’ Sales Order Processing (SOP) engine. Once a SOP invoice is posted within Microsoft Great Plains the amount is automatically transferred to the appropriate account. Payments are entered directly into Microsoft Great Plains’ Cash Entry Window at registration or as checks are received. Deposits can be entered as cash receipts, marked as a liability and then tagged to a specific customer.

AGORA also tracks deferred and recognized revenue and produces detailed Profit and Loss Reports for each event or activity entered in the system.

To ensure you have the information you need to make quick business decisions, AGORA Events Manager comes with several management and financial reports. In addition to the standard reports, you can create custom reports to meet specific needs you may have using popular applications such as FRx and Crystal Reports.


More and more event management companies are using the Internet to communicate and conduct transactions with exhibitors, partners and attendees on-line. With the AGORA eTransaction Module you can easily capture and process a variety of transactions on-line (monetary and non-monetary) such as event registration information, exhibitor booth space reservations, attendee event payments, etc. Because the eTransaction Module integrates seamlessly with Microsoft Great Plains, the entire process of collecting on-line data, entering payments and processing invoices has been completely automated.

Event Management & Registration

With AGORA Events Manager, you have a 360 degree business solution that will help you manage critical sales, marketing, operations and accounting processes throughout your organization.

Using AGORA Events Manager your organization can schedule events, track and manage event locations, break out sessions, hotel reservations, accommodations, facilities, revenues, expenses and more … all from a single business solution. Organizations can generate and track agendas, attendee materials and inventory items required for each and every event.

If your organization registers exhibitors and attendees over the phone, by mail or on the Internet, AGORA Events Manager automates the entire process of capturing registration information, sending registration confirmation emails, letters or faxes and processing invoices.

Exhibitor, Attendee, & Vendor Management

With AGORA Events Manager you can easily track and manage detailed exhibitor, attendee and vendor related information. All of the information you need to access regarding exhibitors, attendees and vendors is stored in a single database. Companies can use the system to segment and allocate booth space for exhibitors, track payment information, capture attendee profile data … even manage vendor relationships.

Marketing Automation & Prospect/Client Management

AGORA Events Manager stores and organizes prospect and attendee profile information for marketing purposes. The system automates the entire process of planning and executing email and direct mail campaigns to increase response rates and attendance rates at specific events. With its powerful analysis and reporting engine, AGORA Events Manager can help organizations determine which marketing campaigns are the most effective and what prospects are more likely to attend one event over another.

The system can also maintain detailed customer and prospect information, including contact information, activity history, demographics, interests, resumes, buying behavior and other user definable personal attributes.

Resource & Personnel Management

The personnel you manage may include employees, partners, presenters, vendors, catering staff, etc. Virtually any resource or personnel information can be tracked and stored within AGORA Events Manager. You can easily assign personnel to the appropriate events or projects and view individual schedules by day, week, month or year. You can even organize personnel into groups based on specific roles that are required to successfully plan and execute various events.

Resources such as TVs, VCRs, projectors, speakers, microphones, etc. can be assigned to a specific exhibitor location, break out session or presentation room. Resources in use or scheduled for use in the future are placed on a schedule so you know the availability of specific resources at any given time.

Materials such as brochures, giveaways, signs, products, etc. that are distributed at events are drawn from inventory data stored within Microsoft Great Plains. Items shipped back after an event can easily be input back into inventory using AGORA Events Manager.

Product Overview

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