AppFolio Property Manager

3 Reviews 3/5

Cost effective and easy-to-use web-based property management software built for the modern manager.

About AppFolio Property Manager

Our Verdict

Our Rating: 9.4

We recommend AppFolio for businesses that want integrated property management and accounting and have at least 50 units. An AI leasing tool, workflow management, and premium integrations provide robust automation to help you manage your properties.

We would not recommend AppFolio to businesses that do not have users with accounting background or training. AppFolio only supports companies with 50 or more units, so we do not recommend this product for businesses with fewer than 50 units.

AppFolio Property Manager is a cloud-based software built for managing residential properties, commercial properties, and community associations.

Businesses can manage anywhere from 50 properties to thousands of properties.

Appfolio includes the features you would expect from property management software including marketing and leasing tools and online maintenance management. Standout features include workflow management, automated accounts payable, smart bill entry, virtual showings, and an AI leasing assistant.

Pros Cons
  • Modern, clean, intuitive UI
  • Advanced accounting features
  • Cutting edge AI leasing and accounting features
  • Simple pricing
  • Universal search
  • iOS, Android mobile app
  • Accounting features can be difficult without accounting background
  • Limited integrations
  • No QuickBooks integration. Requires manual export/import
  • No full open API access
  • 50 unit minimum

Our Ratings

Usability - 9.2 Modern interface; great user experience with many intuitive features; accounting features somewhat difficult to navigate; may need the help of an experienced accountant to use accounting features.
Support - 8.8 Help center has lots of helpful resources; phone support is by appointment only.
Scalability - 10 Has all the features I would expect for this type of software; mobile app has same user experience as desktop; this product is adequate to accomplish all property management tasks.
Security - 8.8 Multi-factor authentication; only export data with Plus plans; detailed permission controls for users.
Value - 9 Value is overall good but some features cost extra; most vital features are not hidden behind an expensive plan.
Performance - 10 Software is fast and responsive; can accomplish regular, repetitive tasks quickly.
Key Features - 10 Creating new properties, units, and tenants is easy; keeping track of rent payments is easy; I can view and store descriptive information on properties and tenants.

AI Leasing Assistant (Lisa)

Lisa, AppFolio’s AI-Powered leasing assistant, is a conversational AI solution that helps real estate businesses address the key challenge of high volumes of inquiries. Lisa saves valuable time by intaking leads, prequalifying them, scheduling showings, and even rescheduling. By automating this process, businesses can increase operational efficiency and occupancy rates.

What Features Are Missing?

Through our experience using AppFolio, we desired:

  • Full Open API

    Appfolio does not offer full open API access in any of its plans. Instead, it offers one-way API access to transfer data from AppFolio to third-party software. AppFolio Stack does offer integrations with third-party software and services, but these options are limited. Users will need to choose another software if they require the advanced functionality that is accessible with an open API.

Pricing Plans

Plan Pricing Features
Residential Core Starting at $1.40/unit/month

50 unit minimum

$280 minimum monthly fee

Onboarding fee based on portfolio size

  • Accounting and reporting
  • Marketing and leasing tools
  • Resident and owner management
  • Maintenance
  • iOS and Android mobile app
  • Support: Live chat & calls by appointment
Residential Plus $3/unit/month

500 unit minimum

$1,500 minimum monthly fee

Onboarding fee based on portfolio size

  • Everything in Core
  • Workflow Management
  • Performance Insights
  • AppFolio Stack™ Premium Integrations
  • Data Export
Community Associations Core $0.80/unit/month

50 unit minimum

$280 minimum monthly fee

  • Online payments
  • Online portals
  • iOS and Android mobile app for homeowners & board members
  • Bank integrations and automated accounts payable
  • Email, Text, Mail
  • Maintenance and work orders
  • Support: Live chat & calls by appointment
Commercial Core $1.50/unit/month

50 unit minimum

$280 minimum monthly fee

Onboarding fee based on portfolio size

  • CAM tracking & reconciliation
  • Commercial oriented reporting
  • Online rent payments
  • Commercial management views
  • Marketing tools
  • Schedule rent increases
  • Support: Live chat & calls by appointment
Commercial Plus $3/unit/month

500 unit minimum

$1,500 minimum monthly fee

Onboarding fee based on portfolio size

  • Everything in Core
  • Workflow Management
  • Performance Insights
  • Data Export Capabilities

Can you use AppFolio with less than 50 units?

No, AppFolio has a 50 unit minimum.

What bank does AppFolio use?

AppFolio uses Union Bank and CheckAlt to provide bank statements, auto reconciliation, automated lockbox, and accounts receivable check images.

How much are AppFolio online payments?

The transaction fees for tenants to pay online are as follows:

ACH: Free

Credit: 2.99% per transaction

Debit: $9.99 per transaction

Electronic cash payment: $3.99 each

Application fee: $5.00

The transaction fees for paying owners and vendors are as follows:

ACH: $.50 each

Bill Pay: $.80 each

Alternatives

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Deployment
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Summary

We recommend AppFolio for small to large rental management businesses that want purpose-built accounting features and AI-powered tools.

The Residential, Commercial, and Community Associations Core plans have all the features we would expect from property management software and includes access to AppFolio’s AI leasing assistant, “Lisa”.

The Plus plans grants businesses access to advanced tools like workflow management and premium integrations. Though, to access these advanced features, there is a minimum portfolio size of 500 units. We would recommend the Plus plans for businesses that require more robust automation and integrations with third-party systems.

Some notable integrations include Conservice, LeadSimple, Property Meld, and SmartRent. AppFolio has a REST API that allows for one-way data transfer out of AppFolio, but some businesses may require a fully open API to get the integrations they need.

AppFolio includes purpose-built accounting tools that are meant to replace any third-party accounting software, but their advanced features may be difficult for inexperienced users. As such, this software is best suited for businesses that have users with accounting experience.

Product Overview

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User Reviews of AppFolio Property Manager

★★★★★
★★★★★
Submitted on February 21st, 2020 by Sherry

Intricate, with a severe lack of customer support to accommodate the day to day complexities of the software.

The Good…

I like that they USED to have adequate customer support.

The Bad…

The product have many moving parts and can be quite complex even with an experienced user. They severely lack much needed customer support.

★★★★★
★★★★★
Submitted on October 22nd, 2018 by Anonymous

We bought them but stopped using them about 6 months later. Essentially we were using Appfolio and it got a little complicated when using it. A friend of mine in property management recommended an alternative product and we felt it was more user-friendly than this product.

★★★★★
★★★★★
Submitted on March 5th, 2018 by Anonymous

Chose Appfolio pretty quick. There systems are much more simple than the other software I looked at. They also are very user friendly and have unlimited customer service. Also, had the best pricing and website hosting and maintenance.